Archives of Fashion

A neoprene cycling backpack: NEW PHARAOH

There’s only few things triathletes love more than their bikes, their running shoes and their wetsuits – so, how perfect is it when you can wear the fabric of your wetsuit as a backpack? Sounds strange.. but is amazing. The French brand NEW PHARAOH creates exactly that: neoprene backpacks and cycling accessories. The brand is designed […]

Casual Cycling Clothes: KATUSHA

As cyclists we know really well how to dress on the bike – we have our uniform, we know the rules and we own more cycling kits than normal clothes. If you ask me, I could definitely wear active wear all day (just like in this video) – but as on some occasions it’s a little […]

A foldable commuter helmet: LID HELMET

So, what happens when a brand builds a helmet that’s totally safety-certified, made from planet-friendly material and tackles the qualms of helmets being notoriously inconvenient and hard on the eyes? – Men’s Health UK   We all know the hassle to carry and store a bike helmet – and while we love our road cycling […]

How to dress for an autumn ride: BIEHLER CYCLING

There are way too many cyclists (especially triathletes 😉 ) who prefer the indoor trainer over the bad weather rides. I, however, enjoy the outdoor rides a lot more – so I decided to follow the good old “there’s no such thing as bad weather – only unsuitable clothing” rule and start to ride in […]
La Ridley-Isadore

Isadore

If you are following the latest trends in world of cycling clothing, you have definitely heard of Isadore apparel. Or even better, you’ve seen their kits and maybe/hopefully have one yourself. Only looking at the logo, you can see that their clothing lines have a retro touch, they call it timeless designs. I would also […]

TIC – This is Cambridge

Happy I’m so delighted to introduce to you the brand TIC! Their kit designs look happy and therefor make happy. And isn’t that what we all want? In a world dominated by the color grey (in 50 shades…), TIC does the sheering-up. Yay I say! Peloton style TIC is an independent brand with no external investors/ […]
Void Cycling

VOID Cycling

Void Cycling is a brand of cycling clothes from the northern part of Europe. Scandinavia, Sweden to be more precise. It’s great to ride your bikes over there. Beautiful nature but they also have beautiful cycling clothes. Void combines great designs -which they’re good at in Sweden- with functionality and the latest fashion in cycling. […]

Vermarc

Maybe Vermarc doesn’t immediately ring a bell  but if you look around closely in the peloton or during group rides there are surprisingly many riders wearing clothing with the name Vermarc. This is a true Belgian brand founded by Frans Verbeeck in 1977. It’s the rider famous for his statement after the Tour of Flanders […]

Science, fashion and Swiss perfection in one: interesting cycling wear by X-Bionic

X-Bionic first started making breathable sports underwear. Nowadays this brand evolved to making sports clothes with the same advantages but newest technologies.  Their engineers make use of high-tech research and innovative materials. no detail is superfluous, every fiber has a function. Every product is a sophisticated construction that integrate the body perfectly into its specific sporting […]

Attaquer

In Belgium summer arrived. You can see it on the roads, they are packed with cyclists. The sun seems to give the people high amounts of energy. The newest bikes with matching outfits finally found their ways out of the shops and houses accompanied with the biggest smiles. We made today ‘new kit day’ as […]
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